What are Progressive Web Apps (PWA)? AND How Are Big Brands Making Use of PWA ?

As the technology industry continues to invest in innovative web solutions, progressive web applications (also known as PWAs) are becoming more and more common. The benefits of PWA to the company. This growing PWA support is driven by the demand of leading brands that want to make the most of their skills.

Here are some examples of progressive web applications that demonstrate the growing importance of progressive web applications: Twitter has invested heavily on its homepage, a responsive PWA to create a faster user experience and a better experience , And is joining Facebook and Pinterest. Using PWA functionality. Media centers such as the BBC, Washington Post and Forbes have also launched an advanced web application for enterprises to more effectively distribute their content to consumers and different types. Devices, from desktops to mobile phones.

This is rapidly changing the e-commerce industry. Big companies such as Twitter, Starbucks, Washington Post, Pinterest, Weather Channel and others have launched their PWAs in the past six months.

Advantages of PWA

The following are the main advantages of PWA over native applications:

Low data consumption: PWA requires much less bandwidth than ordinary native applications. They are smaller and can make better use of the cache. Compared with their own applications, PWA requires very little data. In many developing countries, this is still an expensive factor, but it is essential to financial strategy.

No need to install or update: No need to install or update regularly. Native apps need to be updated in the background or before launching. But PWA, like any other website, will update when it loads. No permission is required. In the process from the app store or game. This makes updates easy and all major errors can be fixed without delay.

Reduce costs: Native applications for any type of business need to be designed for specific platforms and devices. The development cost of PWA is low, but it provides functions similar to native applications. With this advantage, they have created a positive return on investment and value for business planning. They have shown better results than traditional native applications.

Offline mode: Since PWAs use cache, they can be used offline. Even if the customer is not connected to the Internet, this is a good way for companies to showcase their products or services. This will help customers use the application in remote areas and increase profitability.

Higher performance for better results: Due to all the advantages mentioned above PWA loads faster than native applications. PWA will rank higher and significantly improve your SEO plan and user engagement.